UNITED AIRLINES x SUNDAY RILEY

Partnerships: Brand & B2B

Sunday Riley has partnered with United Airlines and AWAY Luggage to offer high-end skincare products in the United Airlines amenity kits on long-haul international and transcontinental flights.

The Sunday Riley In-Flight Remedy was developed exclusively for United Airlines, formulated with hydration in mind to meet flyers’ needs for increased moisture as they travel. The co-branded amenity kits include a variety of Sunday Riley products, from face creams and cleansing cloths to hand creams and lip balms.

Additionally, within the United Polaris Lounges, the spa-like shower suites feature Sunday Riley’s hydrating body wash, shampoo and conditioner, developed exclusively for United Club members.

These products, with clean hydrating formulas made with purified botanicals, were chosen to help passengers stay relaxed and refreshed during their travels. The collaboration signifies the first time Sunday Riley has partnered with a commercial airline.

Exclusive Amenity Provider for United Airlines

Services Provided

• Advertising, Media Planning & Buying

• Branding & Messaging

• Marketing: Experiential, OOH, Retention

• Packaging Redesign

• Sampling Engagement

• Social Media Coverage