Builder. Storyteller. Partner.

BRAND

Eleanor is passionate about brands — building them, crafting their story and curating like-minded partnerships. 

Her journey began as an Account Executive on the agency side, focusing on brand experiences and events. During her 3.5 years at Freeman, the world’s largest brand experience agency, Eleanor managed a $30MM portfolio, planning and producing trade shows, conferences and special events across the nation. Her constant drive to deliver seamless, innovative and immersive experiences garnered her the Client Solutions Sales Standout Award for embodying the company’s core values of leadership, collaboration and performance excellence. 

Despite her record of achievements and happy clients, Eleanor yearned to flex her creative muscles and decided to pursue her curiosity in the beauty and cosmetics space. Seeking to blend her event production background with her undergraduate studies in Marketing and Communication, Eleanor transitioned in-house to become the Brand Marketing Manager for the global skincare company, Sunday Riley.

Since 2021, Eleanor has managed global campaigns, new product launches and strategic partnerships on behalf of the brand. Her efforts in leading all retention marketing and product sampling strategy resulted in Sunday Riley securing the #1 seat for the Best Face Oil and Brightening Specialist in the U.S. by the NPD Group.

From ideation to execution, Eleanor’s strengths lie in driving meaningful engagement and conversation across critical customer journey touchpoints, while remaining current on market trends, to ensure the brand and its products remain top of mind with consumers.

Lifecycle Marketing —

Brand Partnerships —

Customer Retention —

Experiential Marketing —

Consumer Engagement —

Event Production —

Lifecycle Marketing — Brand Partnerships — Customer Retention — Experiential Marketing — Consumer Engagement — Event Production —